There are several answers to this question. On the contrary, solutions are offered from certain business segments such as digital marketing, swimming pools and pool equipment, mattresses, washing machines…The right way to achieve continuous growth in quality while monitoring trends in tourism is to connect the basic elements of marketing: market research, defining demand profiles, creating supply according to known demand, education, specialization, investing, highlighting, branding, promotional channels, feedback. guests and the constant repetition of this cycle.PersistenceHe asked Ivo John, “Why is the grass in England greener, denser, more beautiful?” John says, “Do you water the grass every day? Says Ive: Yes. Do you mow it every week? Says Ive: Yes. Do you fertilize it in the fall and spring? Says Ive: Yes, and that! John: And you’ve been doing it all for 500 years? Ivan: eh… “For almost 10 years now, the Primorje-Gorski Kotar County has started to apply the right way to improve the catering service in the household. This is what it looks like:Family accommodation in the Kvarner area makes up almost 48% of the total accommodation capacity of the Primorje-Gorski Kotar County, which indicates the importance of better market positioning of family accommodation. Therefore, the County of Primorje-Gorski Kotar, in cooperation with the Kvarner Tourist Board and local tourist boards from the Kvarner area, launched a project in 2010 to award the quality label “Kvarner Family” with the aim of branding accommodation in rooms, apartments, holiday homes and camps. in the household in the Primorje-Gorski Kotar County.It is a system of standards and criteria that aims to create a new basis for connecting the holders of family accommodation in the entire Primorje-Gorski Kotar County. The basic criteria for awarding the project label are: landscaping, pleasantly equipped interior, recognizability of the building, but also respect for tradition, loyalty of guests and the experience of home and family atmosphere. This aims to make the facilities marked “Kvarner Family” marketable, and the quality level is guaranteed by the Kvarner Tourist Board and local tourist boards by publishing them in a special web catalog on the website and in promotional materials.Agencies also joined the project, sub-brands were createdIn 2013, the Kvarner Tourist Board, in cooperation with local tourist boards, invited travel agencies from the Primorje-Gorski Kotar County to join the “Kvarner Family” project by obtaining the “Kvarner Family Agency” quality label.Further sub-brands of the “Kvarner Family” Quality label have also been developed:• Pet Friendly – intended for tourists with pets (started in 2014)• BikeFriendly – intended for cyclo tourists (started in 2014)• HikeFriendly – intended for hiking tourists (started in 2014).The number of people interested in applying new knowledge is constantly growingDomestic catering service providers have shown great interest in joining the project, so that currently the quality label is carried by accommodation facilities owned by 489 household accommodation providers from the Kvarner area, of which 59 Pet Friendly, 24 Bike Friendly and 23 Hike Friendly renters and 28 Kvarner Family agency of which 4 Dog Friendly agencies. Also partners in the project in the Pet friendly subbrand are the Veterinary Station Rijeka with its network of clinics and pet stores and the hotel and beach for dogs Monty s, as well as Sparkly pet – beauty salon pets. The web portal www.kvarnerfamily.hr is updated and adapted to trends, and the Facebook pages Kvarner Family and the fan group Pet friendly are also active. In addition to the Kvarner Family brochure, the brochure “Family package” with vouchers was printed, as part of which the action involved many businesses that have granted discounts on their services.Investment incentiveBased on inquiries from family accommodation entities at workshops held on the provision of catering services in the household and at the suggestion of the Commission for the implementation of the project “Kvarner Family”, a credit program “Kvarner Family” was developed and launched in December 2015. accommodation in facilities where catering services of household accommodation are provided.The program is implemented in cooperation with the following banks: HRVATSKA POŠTANSKA BANKA dd, ERSTE & STEIERMÄRKISCHE BANK dd and ZAGREBAČKA BANKA ddLending conditionsBeneficiaries of loans under this Program may be natural persons – providers of catering services in the household registered in the Republic of Croatia (hereinafter: Renters) in accordance with the Law on Catering and the Ordinance on classification and categorization of facilities providing catering services in the household, which have a Decision The state administration office responsible for issuing the Decision approving the provision of catering services in the household and that the intended funds in the amount of 100% intend to invest in their own accommodation facilities in the Primorje-Gorski Kotar County.Funds are approved exclusively for:• meeting the conditions for providing catering services in the household according to the criteria of the “Kvarner Family” quality label system and the corresponding additional quality labels (“Pet Friendly”, “Bike Friendly”, “Hike Friendly” and other special offer standards implemented by the Kvarner Tourist Board);• arrangement, modernization (raising the quality of the facility) or expansion of facilities whose implementation does not violate the traditional values of coastal or Gorski Kotar indigenous construction;• procurement of equipment or individual parts of equipment.The amount of credit funds ranges from HRK 20.000,00 to HRK 100.000,00. Loan repayment period up to five years, with the possibility of waiting one year which is included in the repayment period. The shelf life is up to 12 months. Funds are remitted by non-cash payment to the account of the supplier or service provider for the loan beneficiary based on a certified situation, proforma invoice, invoice or contract for delivery or purchase in the amount of at least 90% and payment to the Borrower on the transaction account up to 10% of the approved loan documentation for the intended use of the loan.Credit potentialThe credit potential is HRK 5.000.000,00, with the Primorje-Gorski Kotar County subsidizing the interest on approved loans with five (5) percentage points for investments in the area of Gorski Kotar and small islands of the Primorje-Gorski Kotar County (Unije, Susak, Ilovik, Vele and Mala Srakane) so that the interest for end users is ultimately ca. 1% per year. For the remaining areas of the Primorje-Gorski Kotar County, the County subsidizes the interest with four (4) percentage points so that the interest for the end user is a maximum of approx. 2% per year.So far, family micro-entrepreneurs in tourism have used HRK 4 million in loansAs of today, the credit potential of HRK 5.000.000,00 has been used in the amount of HRK 4.003.103,00 with a total of 52 loans approved. The remaining HRK XNUMX million of credit potential is available.At least 10 more credits are availableRequests are submitted to the Commission for the Implementation of the Credit Program “Kvarner Family 2015” by mail to the address: Primorje-Gorski Kotar County, Administrative Department for Tourism, Entrepreneurship and Rural Development, Slogin kula 2, 51 000 Rijeka or by personal delivery to the office of Primorje-Gorski Kotar County. located at: Slogin kula 2 (ground floor), Rijeka. All additional information can be obtained on tel. 051 / 351-261.The public invitation, the loan application form and the list of documentation to be attached to the application can be downloaded from the website of the Primorje-Gorski Kotar County: www.pgz.hr under Tenders. The deadline for submitting applications is until the credit potential is used.Published by: Nedo Pinezić
2 Harry Kane: The England captain scored a vital goal for Gareth Southgate’s side Harry Kane netted a stoppage-time equaliser as England drew 2-2 with Scotland at Hampden.It was a dramatic final 10 minutes in the World Cup Group F qualifier, with three goals coming in a tense affair.Alex Oxlade-Chamberlain had given England the lead in the 70th minute after some poor Scotland defending, but Griffiths picked the perfect moment to break his international duck in his 13th cap.The Celtic player curled 25-yard free-kicks into either corner of Joe Hart’s net within three minutes, the second in the final minute of the 90 to send the Glasgow stadium rocking.However, Kane netted from close range three minutes into time added on to seal a 2-2 draw and maintain England’s eight-year unbeaten run in qualifying matches as they stayed on course for a place in Russia. 2 Home skipper Scott Brown had set the tone for an unforgettable World Cup qualifier inside three minutes as he introduced himself to Dele Alli with a late challenge which earned a yellow card, and Scotland continued their aggressive start by forcing four early corners.Kane got two sights of goal when the visitors managed to penetrate. However, he blazed over after only partially bringing down Alli’s lofted pass and then failed to make the most of Adam Lallana’s cutback.England looked more dangerous on the rare occasions they got their opponents turning and Kane had another half chance, with Craig Gordon stranded after coming out of box to head away a long ball.Livermore hit the post five minutes into the second half after his shot took a heavy deflection off Robertson and Scotland, with James McArthur on for the injured James Morrison, survived some nervous seconds before the ball was finally safe.The home fans turned up the volume as Scotland pressed deep in the opposition half and Kyle Walker took his time with a throw-in as England regained their composure.Both sides made changes in the 65th minute. England brought on Oxlade-Chamberlain for Rashford while Bournemouth winger Ryan Fraser made his Scotland debut.Gordon soon made a decent stop from Kane’s header but the Scotland goalkeeper failed to control Tierney’s pass back and the visitors scored from the resulting throw-in after he scrambled the ball out under pressure.Oxlade-Chamberlain had his back to goal outside the box but turned and rode Brown’s challenge and got space to shoot from 15 yards after Armstrong ran into Tierney. The effort was straight at Gordon but the keeper could only flap at it and help it into the net.Griffiths was well wide with a couple of efforts but he soon found his range in sensational fashion, with two free-kicks putting Scotland in the driving seat.England were given a chance from closer in but Gordon looked to have averted the danger as he pushed Eric Dier’s free-kick away. However, Scotland gave the ball away and it was soon returned into the box by substitute Raheem Sterling, whose ball found Kane unmarked to cushion a volley home.