hardware store products very much, small volume, with a mixing valve, to some frosted glass products, but this is just the tip of the iceberg of hardware industry. In fact, now the hardware store profit is less, if you can not form a puerile situation is really difficult in the hardware store on. This time a lot of hardware stores on the Internet on the vision, clever use of network marketing, hardware store business will be better.
1, product positioning is the key
2, the target population positioning
3, platform positioning
platform location is what you have to do what kind of platform, platform selection determines the classification mode of development, your network marketing customers. Is to establish their own website, or rely on other platforms, or mutual integration, etc., these are the need to clear positioning, not just pay attention to the quantity and ignore the quality. Such as Alibaba, Taobao, Tmall these successful cases are worth the hardware business owners to learn, to absorb the essence, but can not be copied, because you can not imitate other people’s strategy, people’s ideas.